With a stellar marketing agency record of working on some of the most successful brands in sports, entertainment, and technology, our digital team is dedicated to helping you make meaningful consumer connections in a rapidly, converging digital world.
An experienced creative marketing leader, James has travelled the world working with digital entertainment leaders such as Electronic Arts, Nokia and Relic Entertainment. Over the last 10 years he’s overseen global campaigns and multi-million dollar budgets for original gaming IP, the FIFA football brands and triple-A titles such as The Sims and Company of Heroes.
James applies his multi-disciplinary skills in brand development, campaign strategy, and emerging digital solutions to drive the creative vision and execution of all YDL projects. When James isn’t working on creative he can be found ripping it up on the mountain in search of the next big storm.
Darin is a creative partner whose passion for sports and entertainment technology is deeply embedded throughout his marketing experience. He has over ten years experience driving global marketing campaigns for award-winning brands like EA Sports and Need for Speed.
Darin brings strategic planning and creative thinking to his role at YDL, investing in each project from ideation to execution. Darin is also a serious sports fan who spends his spare time playing hockey and snowboarding the local mountains.
Gary has spent 10 years working in Vancouver’s thriving film industry and has been involved in such movies as ‘X-Men’ 2 & 3, ‘The Fantastic Four’ and the 2012 oscar nominated ‘Juno’.
During this time, he as has also managed to establish himself as an up and coming film director with award winning short films that have played at film festivals around the world. Screen international cited him as one of ‘ten short filmmakers to watch’ and his work has featured the acting talents of Alan Cumming and Loan Gruffudd.
When not making movies, Gary enjoys watching and cheering for the Vancouver Canucks hockey team.
Ashley has a diverse background that encompasses marketing, communications, human resources, and publishing. She graduated from SFU’s Writing and Publishing program and spent several years employing her communication skills at various software entertainment studios.
Ashley helps write, edit, and reinvent content to effectively communicate the stories and messages of YDL clients. She currently lives in Montreal where she enjoys exploring the city, snowboarding, and baking.
With over five years experience in senior accounting Ryan brings a diverse range of experience in financial statement preparation and budgeting, cash flow and cost analysis, tax, and forecasting to name a few. He resides in Vancouver with his beautiful wife and daughter and is one of the biggest sports fans you’ll ever meet.
This results driven online marketing specialist has been in the field for 8 years, working on cutting edge creative developed for the interactive space. Hannah has worked for MSN, Electronic Arts (EA), CBS Interactive, Cnet and Playfish who create social and connected experiences within Facebook.
She has overseen local european and global marketing campaigns for titles such as The Sims, FIFA, Pogo.co.uk, Pet Society, and Restaurant City, plus online services including Hotmail and MSN Messenger.
When not browsing the net and spamming friends on Facebook she can be found snowboarding, wakeboarding and trekking out of London to the Cornish coastline.
You can checkout a full list of projects and clients in the portfolio section of our site. Its just a short scroll away!